About us

Designers of the revolutionary Dogmatic Headcollars, collars and matching leads.

Following the Dogmatic’s launch in 2001, the Dogmatic Range has gone from strength to strength.

It’s popularity is rapidly increasing through Customer satisfaction and recommendations.

We offer you an exciting and strong product, that has been tried and tested, manufactured to the
highest quality, a collection which has an extensive range of matching accessories that will
guarantee Customer satisfaction.

The Dogmatic Ranges offer control but are gentle looking with fun, friendly designs so that any dog will
still look approachable and the Dogmatic cannot, therefore, be confused with a muzzle. We have fresh,
vibrant, exciting designs and colours to match and enhance all owners’ requirements.

The Dogmatic is recommended by Vets, Trainers, Behaviourists, Rescues, etc., Our success is proven by our
extensive list of clients and canine experts who endorse and use our Range. We are very proud of this.

For Dog People by Dog People

WOMEN IN BUSINESS ACHIEVEMENT AWARDS 2012

Susan Lewsley Designer of the DOGMATIC HEADCOLLAR wins: “ESTABLISHED BUSINESS AWARD 2012”

11 TIMES WINNER OF
‘Product I can’t live without’

We designed and patented the Dogmatic Headcollar originally to use on our own Dobermanns, Evie,
Tommy and Leila as we wanted a secure, safe and comfortable Headcollar to use at both Shows and during walks, training, obedience etc., that stopped pulling but did not ride up or go near the eyes.

We also needed a Headcollar that would still enable one of the designers to continue exercising her
dogs despite ten major back operations, two major neck operations leaving her with long term pain and
arthritis. We were stopped whilst out with them by people asking to have one and the interest grew
through word of mouth.

Following the Dogmatic’s launch in 2001, the Dogmatic Headcollar has gone from strength to strength.
It’s popularity has rapidly increased through Customer satisfaction and recommendations from both the
General Public and Trainers, Behaviourists, Vets, Rescues, etc., etc.,

Following on from the Luxurious Lined Leather Dogmatic, we introduced the Padded Cushioned Webbing
(PCW) range after several years of trialling and testing. It offers all the comfort and control of the original
renowned Leather Dogmatic Headcollar with the soft, gentle touch of slimline, luxurious, padded
cushioned webbing plus offering fun, friendly designs and colours.

We are confident our ranges meet our stringent requirements and both have proven winners to both Trade and Public Customers alike. We were delighted that the Dogmatic has been voted Top Headcollar after a six month trial of six makes of Headcollar by Your Dog Magazine and voted Tester’s Choice of Headcollar 2011.

We have won ‘Product I can’t Live Without’ eleven times in Your Dog Magazine’s Pet Product Awards. We were voted Winner of Best Dog Collar Manufacturer 2020 and 2021 by Global Health & Pharma Animal and Wellness Awards, ‘Most Innovative Dog Collar Manufacturers 2019 and 2020’ by the LUX Pet Product and Services Awards, ‘Best Dog Collar Manufacturer 2020 – UK’ -Global 100 and ‘Best Dog Collar Manufacturer 2021 – UK’ M&A Today Global Awards.

We have been able to achieve the quality and comfort we required without compromising the design
or effectiveness of the Headcollar.

Our range of quality products are made with every attention to detail, using the highest quality
craftsmanship, materials and fittings.

Our Awards
COMPLETE BUT GENTLE CONTROL

Both the Leather and PCW Headcollars are designed to offer complete but gentle control. They will not ride
up, under or into your dog’s eyes and are more securely and comfortably fitted.
The unique strapping under and at the sides of the chin ensures the Dogmatic stays in place and the nose
band does not ride up under or into the eyes which causes distress and discomfort to your dog.
The loop under the chin to which the lead is attached works independently of the other straps and
can be moved forward, downwards, back, upwards or sideways as required without causing any other
straps to lose their position. This means the handler can move and alter their dog’s head position leading
to total control.
An extra bonus is that, in an emergency, the Dogmatic can be used to close your dog’s mouth and turn
it’s head to enable you to keep it safe but the loop immediately releases again, allowing your dog to once
again pant, drink, carry a toy, eat a treat…
We have combined safety with comfort and use top quality materials, fittings and workmanship. Because
your dog deserves the best! If your dog is comfortable, it will pay attention and be more open to training/
instruction… without any undue distress.
We offer two Ranges – (beautifully modelled by our own Italian Spinone, Kofi). The sophisticated style of
the Leather which comes in Black and Brown with Brass fittings plus the Padded Cushioned Webbing
choice which offers fun, vibrant designs in five colours.
Both designs ensure your dog will look approachable and friendly and cannot, therefore be confused with
wearing a muzzle.
We also offer a superb choice of collars and leads in both the Leather and Padded Cushioned Webbing.